🎪 Our Pitch
Where football, the arts, and wellbeing meet on common ground.
Who We Are
Our Pitch CIC is a FREE vibrant, inclusive festival model that merges grassroots football, creative arts, and holistic wellbeing to break down barriers and build bridges. We provide shared spaces where communities from all walks of life—footballers, creatives, healers, families, and first-timers—can connect through joy, rhythm, and respect.
Our Vision
To build a united community where creativity, sport, and wellbeing become universal languages that transcend cultural divides, reduce stigma, and empower individuals from all backgrounds.
Our Founding Partners
⚽Exeter City Community Trust (Exeter City FC)
ECCT is the official charity of Exeter City FC and the city’s leading health-and-wellbeing charity. Every year the Trust reaches more than 45,000 people across Devon and Somerset with inclusive football, education and community-health programmes that help individuals “start well, live well and age well”. As a founding partner of Our Pitch, the Trust brings its grassroots coaching team and staff, and extensive youth-outreach networks—ensuring football remains at the heart of the festival while opening pathways for local young people to thrive through sport and wellbeing
🎵 Music in Devon Initiative (MIDI)
MIDI is dedicated to enriching Devon’s music scene through inclusive, community-focused projects. They run MIDI TV, Exeter Street Arts Festival, SoundTribe, Devon Pop-up Pianos and more—bringing music to everyone, everywhere. (Facebook page / Instagram)
🪘 Shumba Arts;
Shumba Arts delivers high-quality workshops and performances rooted in pan-African traditions. Their participatory approach nurtures resilience, wellbeing, and cultural connection through drumming, dance, and storytelling. (Facebook page / Instagram)
Meet Our Founder
George Best – Founder, Creative Producer & Event Coordinator –
George is the creative mind and driving force behind Our Pitch CIC. With over 15 years of experience spanning festivals, community projects, and grassroots football across the UK, Europe, and Australia, George uniquely blends creativity, sport, and social inclusion. His diverse background, from handmade jewellery, construction and event management to volunteering in refugee football projects and eco-villages in Europe, he is equipped with practical, hands-on expertise in sustainable event curation, safety, and community engagement. Currently serving as Site Manager at Exeter Respect Festival and Creative Producer for Exeter Street Arts Festival with Music in Devon Initiative (MIDI), George’s approach centers around bringing together seemingly disparate communities—football enthusiasts, artists, and wellness advocates—to foster mutual understanding and community cohesion. Driven by a passion for inclusivity, sustainability, and empowerment, George aims for Our Pitch to become a pioneering festival that creates lasting positive impacts in every community it touches.
“Our Pitch is more than an event—it’s a movement for shared ground, celebration, and change.”
What Makes Us Different
- FREE community festival creating pathways for underserved communities
- Bridging grassroots football and alternative arts
- Inclusive programming powered by community voices
- Festival zones designed for connection and wellbeing
- Welcoming those excluded from mainstream sport or culture
- Partnerships with creatives, coaches, healers and more
Add Your Voice
We welcome collaborators of all kinds—whether you’re a performer, football coach, circus artist, wellbeing practitioner, or local changemaker.
Let’s level the playing field—together.
Welcome to Our Pitch.
